.Mov Festival Today

.Mov press release

Filmless Films, Inc., the leader in digital film revolution in the Philippines, in cooperation with Cebu Filmmakers’ Society (Foundation), Inc., is holding the 2nd .MOV: International Digital Film Festival at SM City-Cebu on March 2 to 8, 2005.

The “Queen City of the South” was chosen to be the host city of the much-awaited event in hopes of promoting local tourism alongside digital filmmaking.

.MOV is proudly the FIRST Digital Film Festival in the Philippines. Its aim is to establish digital cinema as the near future of Philippine cinema. This is the Filipino’s response to the call of the Digital Revolution, which has been altering the terrain of World Cinema this new millennium.

The first ever .MOV, in cooperation with Ayala Theatres Management, Inc., was staged last January 23 to 30, 2002 at Greenbelt Art Film. It was a huge success and soon, thereafter, became a much anticipated event by savvy cineastes made up of students, professionals and, of course, filmmakers.

.MOV will showcase both foreign and local full-length digital films. It will also feature short films (narrative, experimental, animation, documentary, and music video) by local and foreign filmmakers, workshops on digital filmmaking and SILVERSHORTS –an independent short film competition.

For this year, a new partnership between Filmless Films and SMART Communications, Inc. will emerge through SMART CUTS, a 60-minute short film competition.

Two Cebuanos, Kristoffer Villarino (“Piso” for SMART Cuts & “Binaliw” for Silvershorts) and Victor Louie Villanueva (“Bitin sa Pagmamahal” for SMART Cuts) emerged as finalists. Awarding will be on March 7, 2005, 7pm at SM Cinema 1.

Cebu Film Society, which also iniated the campaign to help revive the Cebuano film industry, saw this event as an instrument and another venue in its continued effort towards its cause. There will be Cebuano works which will be shown in the event, including the grand winner of the First Annual Sinulog Documentary Competition held last January during the Sinulog Festival.

.MOV will extend the Film Festival to Megamall-Manila on March 9 to 15, 2005.

For more information, pls. contact Chits Jimenez at 0917-8211093/info@movfest.com or Ron Heri Tan at 09277129205 or call Cebu Film Society Office No. 032-2563162.

Note: I was taken aback by CFS's claim that they initiated the campaign to help revive the Cebuano Film Industry. As I recall, CFS didn't even think about the "campaign" before Sinebuano's initiative through its TV show.